The Araca Group

The Araca Group is one of New York’s top entertainment companies, specialising in music and Broadway merchandise. With a number of high profile clients (from P!nk to Wicked the Musical) they needed a new website design to replace their existing outdated site. The new streamlined, modern design incorporates the brand colours (shades of orange) as pop colours throughout. Illustrated icons describe the services on offer and interchanging header banners help to tell the brand story.


  • Website design
  • Landing page design
  • Icon design
  • Copywriting