A start-up targeted at fans of fantasy football, FantasyGO started out as a seed of an idea. With involvement in early brainstorm sessions, SPRBLM helped to flesh out the business concept and gained a thorough understanding of the company’s goals. Bold, bright colours set the scene for the fun, sports-related service. The logo takes the form of a rocket launching (as FantasyGO will launch your fantasy game) and the graphic doubles as a football. The graphic style is playful and expandable.
